TRAI SMS Rules and Commercial Communication Guidelines

Understand TRAI SMS rules and commercial communication guidelines for businesses in India: consent, DLT registration, templates and sender IDs.

Discuss onboarding

Preparation checklist.

  1. DiscoverDefine use case and traffic
  2. PrepareIdentity, consent and templates
  3. IntegrateConnect APIs, agents or tools
  4. TestValidate routes and callbacks
  5. LaunchGo live with support context

What to prepare.

Use-case owner

Prepare use-case owner so Qsura can qualify the requirement, compliance path and launch workflow accurately.

Entity details

Prepare entity details so Qsura can qualify the requirement, compliance path and launch workflow accurately.

Consent source

Prepare consent source so Qsura can qualify the requirement, compliance path and launch workflow accurately.

Current official guidance

Prepare current official guidance so Qsura can qualify the requirement, compliance path and launch workflow accurately.

Keep current guidance in view.

Requirements vary by use case, provider and current regulation. Reviewed: 13 June 2026. Educational guidance, not legal advice. Requirements may change; verify current TRAI and telecom-provider instructions.

Read current TRAI guidance